First, we understand your audience. Each student has a specific profile that needs to be understood in order for the strategies to achieve the goal.
Our metrics focus on attracting potential students to universities. Monitoring results is essential to achieving progress, and that part is up to us!
Market Intelligence
Information drives business decisions! We provide accurate data analysis for strategic approaches. Get smart insights about the education market, competition and trends.
Campaign Planning
Custom planning for your institution to ensure maximum results. We develop effective marketing campaigns, from target definition to execution.
Analysis
We turn numbers into a clear perspective of your institution's performance and improve campaign results. Working together, we help you make decisions and create clear business intelligence for your institution.
Attracting Qualified Leads
More than leads, we attract students. Marketing pioneers and, through relevant content, precise segmenting and smart cultivation, we aim to find qualified leads that are ready to move up the sales funnel.
Challenge
The challenge was to youth the brand! To combine tradition with modernity, to consolidate it as a valuable educational institution, young, up-to-date and linked to the 21st century, with a focus on increasing the number of students.
Action plan
Our strategy was to unify to multiply. Unify media, argumentation & integrated experiences to multiply the impact during the campaign. Aligned with a high visual impact campaign that engaged directly with the public.
Result
+ 47,69%
A 47.69% increase in total enrolments
+ 57,39%
57.39% Increase in classroom-based teaching.
Considering only students in payment standing.
Brand U is a modern and recognised company with a bright future. Since 2016, we have been a strategic partner for several educational institutions across Brazil.
+950k
collected leads
+230k
new students acquired for our clients
+12 MM
BRL saved from sustainable management of institutions
Working in partnership with Google, we have a team of experts who are highly skilled in recruitment strategies focused on the education market. This distinction highlights our exceptional performance in Google Ads, helping many higher education institutions to achieve prominent positions in the digital marketplace. Being recognised as a Google Partner gives us access to exclusive resources and privileged insight, enabling us to deliver more efficient and personalised solutions to our customers.
We're here to help and will contact you as soon as possible.